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                Native App Development or Cross Platform? What should you choose?

                Much of our day-to-day living would not now be possible without the development of apps. From booking concert tickets and train travel, to changing the heat settings in your home, apps are used today to complete a wide range of everyday tasks. The complexity of apps today, therefore, means that they have to be designed, constructed and developed in a bulletproof way. There are many ways of doing this, but the rise of cross platform application development frameworks and improvements in native development techniques and customisation means that mobile landscape is now more complicated than ever. It can be tricky to decide which type of development method to use – in this article we will look at both native mobile app development and cross platform app development, weighing up the differences between them and how you can make either work for your app design. Difference between native and cross platform application development Native app development is a platform specific development – designed and built specially for that particular operating system or platform. With the advent of Google’s Material Design, new iOS 7 designs standards and a tendency among many developers to go native, this type of app development is on the rise. A cross platform app is developed and designed to work on a number of different platforms in one go– The major advantages of cross-platform tools like PhoneGap, Appcelerator and more is that they support coding in different languages and offer platform independence, thereby cutting development costs. Native development There are a few good reasons people will choose to use native development for their apps – and some...